Strum is a network of fast charging stations for electric vehicles, for which I designed a logo and sign that can be used together as a brand block or separately, depending on the context and media.

The sign is a stylized image of "EV" in the form of a location pin, created with a single continuous line. Compositions of lines are also the foundation of the brand identity, symbolizing the routes that Strum has energized and made possible for drivers to traverse.

Besides the basic materials and standard manual, I created branding for electric vehicles, charging stations, various locations, and their navigation.